10 Top White Label Software for Sales Agencies
Sales agencies, lead-gen firms, and cold outreach teams are under growing pressure to differentiate in a crowded market. Offering “services only” is no longer enough - you need tech leverage.
White label software solutions change the game. It enables businesses to offer their own branded platforms, automate fulfillment, and build recurring revenue streams without engineering from scratch. White label software allows agencies to offer customized solutions without developing their own software; typically, one company develops the product, which is then rebranded and sold by another as their own product. This approach reduces development costs compared to building proprietary software or investing in custom development, enabling agencies to focus on their core competencies. Instead of sending clients to third-party apps, you give them access to your branded solution - and own the relationship end to end. White label products and white label solutions help agencies expand their service offerings and ensure alignment with their business model.
Here’s the 10 top white label software solutions worth exploring in 2025 - including outreach, CRM, infrastructure, automation, and reporting solutions built to help agencies scale profitably.
1. Salesforge Whitelabel - Cold Outreach Platform
Best for: Agencies running multi-client cold email or multi-channel outreach
Salesforge Whitelabel lets agencies resell or rebrand the full Salesforge outreach platform - including email automation (with LinkedIn and Agent Frank coming soon!), AI personalization, and full client workspace management.
Key features include automation, client management, and advanced reporting. Agencies can create custom dashboards for each client, enhancing reporting and analytics. The platform offers extensive customization capabilities, allowing agencies to tailor the user interface and apply their own branding, including logos and color schemes, for a seamless client experience. Agencies can set up custom branding, manage all client workspaces from a single dashboard, and earn recurring revenue via direct resell or revenue-share models.
How it helps build revenue
- Sell your own outreach platform instead of reselling others
- Attract more clients by offering a branded outreach platform that differentiates your agency's services
- Offer both “self-serve” and “managed” client tiers
- Create stickiness - clients stay inside your branded environment
- Earn recurring SaaS-style revenue on top of service retainers
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2. Infraforge Whitelabel - Private Email Infrastructure
Best for: Agencies managing high-volume cold email campaigns
Infraforge is a private, dedicated cold email infrastructure solution with white label and reseller programs. Agencies can sell it as their own infrastructure stack - including dedicated IPs, domain setup, multi-IP provisioning, and automated DNS (SPF, DKIM, DMARC) configuration.
Unlike shared setups that risk reputation issues, Infraforge gives agencies full control over sender reputation, deliverability, and compliance. While many businesses rely on third party tools for email infrastructure - often sacrificing control and branding for convenience - Infraforge allows agencies to maintain complete ownership and customization of their email systems.
How it helps build revenue
- Package and resell deliverability infrastructure as part of your service
- Offer “done-for-you domain + mailbox setup” to clients
- Generate recurring infrastructure fees while increasing deliverability success
3. GoHighLevel - Agency CRM & Automation Platform
Best for: All-in-one sales automation under your brand, including the use of helpful Chrome extensions for sales pros.
GoHighLevel dominates the white label agency CRM space. It is a robust SaaS platform with advanced features for automation and CRM, making it ideal for agencies seeking specialized solutions. The platform also offers team collaboration tools that help agencies manage client projects efficiently. It combines CRM, pipelines, funnels, SMS/email automation, landing pages, and client portals - all fully brandable. Agencies can create sub-accounts for clients and sell access as “their own” system.
How it helps build revenue
- Bundle software + fulfillment under your agency brand
- Offer client dashboards and recurring CRM subscriptions
- Build stickier, data-driven client relationships
4. Vendasta - White Label Digital Services Marketplace
Best for: Agencies offering multi-service digital marketing solutions
Vendasta provides a vast white label ecosystem for agencies - including CRM, fulfillment, and reseller access to 250+ products (ads, SEO, social, content, and more). Vendasta is one of the leading white label platforms for agencies to expand their product offerings and digital marketing services, allowing them to customize and brand a wide range of solutions as their own. You can brand everything as your own platform and resell software or services to clients.
How it helps build revenue
- Add new digital products without building them
- Generate profit margins on resold software/services
- Use Vendasta’s backend fulfillment while focusing on client growth
5. DashClicks - White Label Agency Platform
Best for: Agencies wanting an operational backbone for fulfillment
DashClicks offers a white label platform for marketing agencies to manage clients, reporting, fulfillment, and automations. It’s designed for agencies that want to systemize operations and deliver marketing at scale. DashClicks provides high quality solutions that enable agencies to deliver professional and scalable services to their clients. The platform also offers comprehensive training resources to help agencies onboard staff and clients efficiently. Additionally, DashClicks is built to maximize client satisfaction through streamlined operations and detailed reporting.
How it helps build revenue
- Manage client dashboards and reports from one branded system
- Automate repetitive fulfillment workflows
- Charge clients for ongoing access and campaign execution
6. Sendible - White Label Social Media Management
Best for: Agencies offering social and brand engagement
Sendible allows agencies to manage multiple clients’ social accounts under their own brand, with a custom domain and interface. It’s ideal for agencies bundling outreach with brand visibility and content distribution. The platform supports comprehensive social media marketing and campaign management, enabling agencies to plan, execute, and monitor campaigns efficiently. Sendible also offers features to enhance user engagement and allows agencies to track performance across multiple social channels through robust analytics and reporting tools.
How it helps build revenue
- Add social management as an upsell for clients already doing outbound
- Sell branded dashboards and analytics
- Combine email + LinkedIn + social for multi-channel service packages
7. DashThis - White Label Reporting
Best for: Agencies delivering monthly reports or client dashboards
DashThis simplifies multi-channel client reporting - connect data sources (Google Ads, Meta, LinkedIn, HubSpot, etc.), Google Analytics, and multiple platforms to deliver branded dashboards. The platform features interactive dashboards and embedded analytics, providing real-time, in-context data insights within your workflow. Agencies can create reports, deliver reports automatically, and benefit from automated reporting workflows for efficiency. DashThis offers pre-built templates and customizable templates, allowing for quick setup and easy adaptation to your brand identity without coding. Advanced analytics features enable deeper insights, predictive analysis, and enhanced decision-making. You can add your logo, domain, and automated report delivery.
How it helps build revenue
- Position analytics as part of your premium retainer tier
- Use branded dashboards for transparency and client retention
- Charge for ongoing data reporting services
8. SuiteDash - White Label Client Portal & Project Management Software
Best for: Agencies that manage client deliverables and assets
SuiteDash combines CRM, client portals, invoicing, file sharing, and project tracking - all customizable under your brand. Its robust customer relationship management features help agencies manage customer interactions and improve sales processes. SuiteDash also offers team collaboration tools, enabling agencies and clients to work together efficiently with real-time feedback and workflow management. Additionally, it enhances user experience through seamless client interactions and personalized branding, ensuring a smooth and engaging interface for clients. It’s perfect for agencies that want clients logging into their portal for every interaction.
How it helps build revenue
- Centralize communication, invoicing, and approvals in one portal
- Increase professionalism and client trust
- Reduce churn by making your agency the single system of record
9. LeadSnap - White Label Lead Management & Reporting Tools
Best for:Lead-gen agencies tracking ROI and call analytics
LeadSnap provides call tracking, form tracking, and reputation management - all white labeled. The platform helps agencies monitor and respond to customer feedback, making it easier to manage reviews and improve public perception. It also leverages AI driven insights to analyze lead and call data, enabling agencies to quickly identify trends and optimize their strategies. It’s especially useful for agencies offering lead-gen or pay-per-lead models that require transparent reporting.
How it helps build revenue
- Charge for branded reporting dashboards
- Offer real-time performance visibility to clients
- Differentiate by offering analytics under your brand
10. ActiveCampaign- White Label Marketing Automation
Best for: Agencies wanting to offer full-service lead nurturing, email marketing, CRM automation under their brand
ActiveCampaign is a white label SaaS platform offering extensive customization, custom domains, and branding options to match your brand identity and own brand name. Agencies can use ActiveCampaign to create white label landing pages, manage mobile apps, and deliver white label services and white label SaaS products. The platform provides robust customization capabilities, accommodates varying levels of technical expertise, and can be tailored to align with specific business needs. ActiveCampaign supports a wide range of marketing efforts, including campaign management, event management, link building, keyword research, and SEO services. These features help agencies expand their product offerings and service offerings, leading to higher client satisfaction. ActiveCampaign offers white-label options (custom domain, rebranded UI, removal of their brand) for agencies.
How it helps build revenue
- Offer branded email/automation product to clients: nurture, segmentation, CRM workflows.
- Build a complete funnel offering: lead acquisition + nurturing + outreach + CRM.
- Package as subscription + onboarding + ongoing automation management.
Final thoughts: The agency model is shifting
White labeling is how top-performing sales agencies scale - not just through headcount, but through ownership of the tech stack clients use every day.
When you own the tech:
- You control the brand and client experience
- You unlock recurring subscription revenue
- You make it hard for clients to churn
If you’re serious about scaling, start by combining three pillars:
- Outreach – Salesforge Whitelabel
- Infrastructure – Infraforge Whitelabel
- Reporting & CRM – DashThis, GoHighLevel, or SuiteDash
That stack alone gives you a complete client-branded sales engine - from sending the first email to closing the deal.
